In this FREE 60 Minute workshop, you'll learn:

✅ The 4-Phase Roadmap to Launching Successfully
✅ How to Avoid Common First-Time Founder Mistakes
✅ The Key to Getting Buyers & Customers Excited About Your Product

My workshop details the 4 mission critical phases of building a CPG food and beverage business that will set you up for a head-turning launch. 

Jam-packed with insider knowledge, easy-to-follow actionables, and strategic planning, this workshop has everything you need to go from concept to shopping cart.

Don’t waste valuable hours and money making the mistakes most founders make in the beginning. Save yourself the time and headache with my proven playbook that I’ve launched hundreds of products and dozens of brands with.

Create a Food & Bev CPG brand that attracts repeat customers, buyers, and investors making you a press and brand partnership magnet. No BS, just a clearcut path to success. 

Hi, my name is

Danielle Calabrese

I’ve spent my career launching dozens of CPG food & beverage brands and bringing hundreds of products to market. I know firsthand how overwhelming the process can be—especially if you’re new to the industry.

Too many founders waste time, money, and energy trying to figure it all out on their own, leading to unnecessary roadblocks and burnout. But launching doesn’t have to be a struggle.

I’ve developed a clear, strategic approach to help first-time founders avoid costly mistakes and set themselves up for success from day one. In my 60-minute workshop, I’ll guide you through the essential steps to get your product retail-ready—without the guesswork.

Let’s cut through the confusion and build something that attracts customers, buyers, and investors from the start.